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Our founder was one of the Mexican TV pioneers, at a young age of 18 he started working at Televisa, the most important broadcast network of LATAM till today. He saw the television born and grew with the technology of the cameras and complex broadcast equipment.


As alway happens with brilliant minds, he became one of the most prolific and important producers of the time, one of his greatest achievements was to become the producer of the most important news program of the country, for many years he worked alongside with Jacobo Zabludovsky and Emilio Azcárraga Jean, actual CEO of TELEVISA.


After working for 40 years in Televisa, our founder created SJ Producciones alongside with his son Otto San José, more than 20 years ago. Sharing vision and experience they worked for large companies, music groups, important singing artists, mass media and political campaigns.


At the death of our founder, Mr. Otto San Jose continues as the general producer in Crhoma Video where he specialized in the production of corporate videos, creating more than 80 videos for the most important companies of México, in a period of only 5 years. In 2005 Claudia Camacho joins the production company to expand the services of web, programming, and design. It is at this moment that we take the name of Contraste21 and transform into the holistic advertisement agency we are today.


All these years of work, combined with a highly professional team is what allows us to continue growing and evolving, not only in experience but also in technology, capabilities, and creativity.

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